Earlier this week, we hosted a joint webinar with Barbara French of Tekrati, Jonny Bentwood Edelman AR practice, and Carter Lusher of Sagecicle. The topic? To explore how social technologies impact the industry analyst space. The Impact of Social on the Analyst Industry: A Roundtable w/ Jonny Bentwood, Barbara French, Carter Lusher, and Jeremiah Owyang from [...]
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Guess what? For corporations, social media doesn’t scale.
Below is my keynote presentation at the Ragan Cisco conference in the heart of silicon valley in San Jose today. I was asked to present, where I see the future of social business, and I believe that many companies are headed towards a very challening cross [...]
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A few years ago, I wrote a controversial post suggesting corporate websites were irrelevant. Why? Decisions were being made off-domain by customers and peers. Secondly, many marketers were trying to get customers to go to their corporate website versus joining where they already are, “Fish where the fish are.”
Today, I’m pleased to see that the [...]
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